Kevin Systrom | Success story of Instagram
Kevin Systrom is a founder of Instagram. He launched Instagram on 6 October 2010.
Systrom was born in 1983 in Holliston, Massachusetts. His father Douglas Systrom is Vice President in Human Resources at TJX companies. His mother Diane Systrom works as a marketing executive at ZIPCAR. Systrom Studied from Middlesex School in Concord, Massachusetts, where he was introduced to computer programming. His interest grew from playing Doom 2 and creating his own levels as a child. He worked at Boston Beat, a vinyl record music store in Boston, while he was in high school.
Systrom graduated from Stanford University in 2006 with a bachelor's degree in management science and engineering. He studied photography During winter term of his third year in Florence. He got his first taste of the startup world when he was chosen as one of twelve students to participate in the Mayfield Fellows Program at Stanford University. The fellowship led to his internship at Odeo, the company that eventually gave rise to Twitter.
Kevin started college life with computer science but after sometime he moved to Management in science and engineering. During this time 12 students from Standford University were chosen for the fellows program and Kevin was one of them, where he first got to taste how the start up world felt like. Felloship program led to internship of 4 months at Odeo(A podcast start-up created by Evan Williams.)
It gave users an easy way to record and share podcasts. Kevin used to work there as a Technical and Business intern and also made the Odeo Widget as well. It was launched around the same as Facebook and then, also went on to give rise to Twitter.
Mark Zuckerberg had first tried to hire Kevin while he was still an undergraduate at Stanford in 2004, but he had turned down the offer because he wanted to complete his degree.
After completing degree he joined Google as an Associate Product Marketing Manager and worked on products like Gmail, Google Calendar, Docs, Spreadsheets, etc and after two years he moved ahead to the Corporate Development team.
In January 2009, Kevin finally decided to take the risk and joined a start-up called Nextstop.com as their Product Manager. The company used to offer travel recommendations to users. Here, he got the opportunity to do more of what he always wanted – write code and create app-style programs, including games revolving around photos.
While at Nextstop.com it had vecome very clear to him that entrepreneurship was where he was meant to be. He started working on ideas of photography and social sharing. This app was about location based photosharing(Mix of flickr and Foursquare). He called him Burbn.
Once the prototype was ready, he presented the same to Baseline Ventures and Andreessen Horowitz at a party in January 2010. After this ‘hopefully’ successful first meeting, Kevin took the leap and quit his job at Nextstop.com. Within just 2 weeks of quitting his job he received $500,000 as seed funding from both Baseline Ventures and Andreessen Horowitz. Now he too needed a cofounder as well and he found that in his friend Mike Krieger (fellow Junior Stanford graduate).
When Mike saw the prototype he just loved the prototype and decided to leave the start-up on which he was working on. Burbn allowed users to do various things like check in to locations, make plans (future check-ins), earn points for hanging out with friends, post pictures, and a lot more. Kevin understood that Burbn contained too many features and users always want something simple and one idea clicked in his mind was photo sharing. During this time when Kevin was on a beach with his fiancée Nicole, she told that she would not use his app simply because her pictures would never be as good as the ones a mutual friend took, and told him that even he should add filters to their app which would make the pictures look better.
Now they started working on filter idea aggresively, this development of Burbn led to creation of Instagram. The name Instagram derived from words "Instant" and "Telegram". Finally at the night of 6th October 2010 Instagram launched.
Soon after the launch of Instagram they tweeted about their new app and Press coverage. Within the 24 hours of launch, more than 25000 people sined in. People just loved the way the app allowed them to make their photographs unique, without having to give out personal information or a list of friends, interests and it was just about following others and sharing pictures, that’s all. They loved the entire presentation of Instagram!
This was followed by the release of their Android Version in 2012, which was downloaded more than one million times in less than one day and went on to get rated more than one million times on Google Play in the next three months as well. Instagram was the fifth app to ever reach one million ratings on Google Play and was rated roughly around four million times.
Mark Zuckerberg noticed that people started using Instagram instead of Facebook for sharing their photos. Jack Dorsey (now CEO of Twitter) and Ali Rowghani (then CFO of Twitter), proposed to Kevin to buy Instagram for around $500-million.
Kevin also contacted Mark(Kevin was no stranger to Mark and Mark was like a mentor to Kevin) and Mark asked to discuss the decision in detail. Facebook aquired Instagram alog with his 13 employees with an amount of $1 billion in cash and stock in April 2012. Even after the acquisition, Instagram would remain an independently managed company. He resigned as CEO of Instagram on September 24, 2018. Net woth of Kevin Systrom is 160 crore USD(2019).
Kevin Systrom:
Systrom was born in 1983 in Holliston, Massachusetts. His father Douglas Systrom is Vice President in Human Resources at TJX companies. His mother Diane Systrom works as a marketing executive at ZIPCAR. Systrom Studied from Middlesex School in Concord, Massachusetts, where he was introduced to computer programming. His interest grew from playing Doom 2 and creating his own levels as a child. He worked at Boston Beat, a vinyl record music store in Boston, while he was in high school.
Systrom graduated from Stanford University in 2006 with a bachelor's degree in management science and engineering. He studied photography During winter term of his third year in Florence. He got his first taste of the startup world when he was chosen as one of twelve students to participate in the Mayfield Fellows Program at Stanford University. The fellowship led to his internship at Odeo, the company that eventually gave rise to Twitter.
Beginning:
Kevin started college life with computer science but after sometime he moved to Management in science and engineering. During this time 12 students from Standford University were chosen for the fellows program and Kevin was one of them, where he first got to taste how the start up world felt like. Felloship program led to internship of 4 months at Odeo(A podcast start-up created by Evan Williams.)
It gave users an easy way to record and share podcasts. Kevin used to work there as a Technical and Business intern and also made the Odeo Widget as well. It was launched around the same as Facebook and then, also went on to give rise to Twitter.
Mark Zuckerberg had first tried to hire Kevin while he was still an undergraduate at Stanford in 2004, but he had turned down the offer because he wanted to complete his degree.
After completing degree he joined Google as an Associate Product Marketing Manager and worked on products like Gmail, Google Calendar, Docs, Spreadsheets, etc and after two years he moved ahead to the Corporate Development team.
In January 2009, Kevin finally decided to take the risk and joined a start-up called Nextstop.com as their Product Manager. The company used to offer travel recommendations to users. Here, he got the opportunity to do more of what he always wanted – write code and create app-style programs, including games revolving around photos.
While at Nextstop.com it had vecome very clear to him that entrepreneurship was where he was meant to be. He started working on ideas of photography and social sharing. This app was about location based photosharing(Mix of flickr and Foursquare). He called him Burbn.
Once the prototype was ready, he presented the same to Baseline Ventures and Andreessen Horowitz at a party in January 2010. After this ‘hopefully’ successful first meeting, Kevin took the leap and quit his job at Nextstop.com. Within just 2 weeks of quitting his job he received $500,000 as seed funding from both Baseline Ventures and Andreessen Horowitz. Now he too needed a cofounder as well and he found that in his friend Mike Krieger (fellow Junior Stanford graduate).
When Mike saw the prototype he just loved the prototype and decided to leave the start-up on which he was working on. Burbn allowed users to do various things like check in to locations, make plans (future check-ins), earn points for hanging out with friends, post pictures, and a lot more. Kevin understood that Burbn contained too many features and users always want something simple and one idea clicked in his mind was photo sharing. During this time when Kevin was on a beach with his fiancée Nicole, she told that she would not use his app simply because her pictures would never be as good as the ones a mutual friend took, and told him that even he should add filters to their app which would make the pictures look better.
Now they started working on filter idea aggresively, this development of Burbn led to creation of Instagram. The name Instagram derived from words "Instant" and "Telegram". Finally at the night of 6th October 2010 Instagram launched.
Soon after the launch of Instagram they tweeted about their new app and Press coverage. Within the 24 hours of launch, more than 25000 people sined in. People just loved the way the app allowed them to make their photographs unique, without having to give out personal information or a list of friends, interests and it was just about following others and sharing pictures, that’s all. They loved the entire presentation of Instagram!
This was followed by the release of their Android Version in 2012, which was downloaded more than one million times in less than one day and went on to get rated more than one million times on Google Play in the next three months as well. Instagram was the fifth app to ever reach one million ratings on Google Play and was rated roughly around four million times.
Mark Zuckerberg noticed that people started using Instagram instead of Facebook for sharing their photos. Jack Dorsey (now CEO of Twitter) and Ali Rowghani (then CFO of Twitter), proposed to Kevin to buy Instagram for around $500-million.
Kevin also contacted Mark(Kevin was no stranger to Mark and Mark was like a mentor to Kevin) and Mark asked to discuss the decision in detail. Facebook aquired Instagram alog with his 13 employees with an amount of $1 billion in cash and stock in April 2012. Even after the acquisition, Instagram would remain an independently managed company. He resigned as CEO of Instagram on September 24, 2018. Net woth of Kevin Systrom is 160 crore USD(2019).
Kevin Systrom | Success story of Instagram
Reviewed by Prit
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December 13, 2019
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Reviewed by Prit
on
December 13, 2019
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